eyeconnect will simplify management of your existing customer relationships in three simple steps.

Step 1: The Strategy.

Who are you talking with? What are you trying to share i.e. is it following-up on a request, a simple thanks or are you introducing a new product or service? How often? Unsure of your objectives? Put Eyelight’s 25 years of advertising and marketing communications experience to work for you.

Step 2: The Design.

We will create a template(s) tailored to your corporate identity or create one-off templates for special occasions, product lines and more.

Step 3: The Connection.

After the template is designed, we will program and test it with your existing database. If you are looking to grow your database, a link from your site allows people to opt-in. You can customize the sign-up and unsubscribe process for every list, allowing you to tailor the type of data that is captured. Create as many different lists as required and easily add content without any risk of modifying the original template design. Select your recipients and send your message.

The Best Part: Real-time Analytics.

Review and compare campaign metrics to improve future effectiveness. Measuring the results of your newsletter is immediate. Who opened, who clicked through - follow your customers and learn what motivates them to learn more.